VOXI DROP

Email / Social

Loyalty programmes aren’t cool.
For Vodafone’s youth brand, VOXI, we tapped into sneaker and music culture to create the freshest programme around: VOXI Drop.
Cue surprise drops, countdown teasers on Instagram Stories, and changing ‘first come first serve’ rewards.

Awards
DMA Utilities and Telco: Silver

Creative Director: Tom Harman
Art Director: Rob Lloyd
Designer: Nick Raven and Matt Walton